See Beyond

Eddid Financial Unveils New Logo and Tagline

(Hong Kong, 13 July 2023) Eddid Financial introduced a new brand logo and tagline, "See Beyond”, enhancing its brand image and highlights its determination to expand its international business. Eddid Financial has been actively expanding its presence in Hong Kong and overseas market in recent years. The introducing of logo and tagline aligns with its development needs clearly. The new brand image combines local features with a global perspective, laying a foundation for the group’s further expansion in both Hong Kong and worldwide.

The new logo features a streamlined and all-English design, not only elevates Eddid Financial's global brand recognition but also convey the group's core values of being "Efficient, Dedicated, Dependable, Innovative, and Dynamic". The minimalist English typography reflects a cosmopolitan image while emphasizing the brand's professionalism and energy.

As an all-encompassing financial group centered around fintech, Eddid Financial has always been committed to innovation, dedicated to integrating cutting-edge artificial intelligence technologies and other latest technologies into its enterprise DNA. The new brand tagline, "See Beyond", represents Eddid Financial's spirit of innovation in the financial sector and its confidence in future growth.

Since its inception, Eddid Financial has been offering a comprehensive range of retail and institutional financial services, as well as one-stop fintech solutions, to its clients worldwide. The refreshed brand image reflects the Group's commitment to continually improving its products and services, striving to break through the limitations of traditional industries in technology and business, and expanding its international footprint. The group will utilize its strong fintech research and development capabilities to continue providing the best solutions for its institutional and individual clients, both domestically and abroad.

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See Beyond Eddid Financial Unveils New Logo and Tagline